Furniture stores are popular for those looking to revamp their home or office.

Furniture shopping can be an exciting but overwhelming experience, especially when you’re looking to furnish a new space or update your current one. 

Special Events

Furniture isn’t precisely the most affordable of items, so when consumers shop for pieces that will last a long time, they want to be sure they are spending their money wisely. Special in-store events and services can be a great way to help customers save on their home or office furnishing needs. Whether offering one-on-one demonstrations of wood and fabric care, helping customers draft floorplans for their living rooms or bedrooms, or providing design advice on what type of piece will best suit their space, furniture stores offering these amenities are likely to attract high-intent shoppers.

In addition to in-store promotions, furniture retailers can use coupons to drive online traffic. 49% of customers who buy online and pick up in-store make additional purchases, so a good coupon strategy could encourage these shoppers to return to the showroom.

Many retailers also offer customer loyalty programs, cashback websites, and bank offers to help consumers save on purchases. Ashley Furniture, for example, offers a customer loyalty program that allows customers to earn discounts on their furniture purchases and get perks like free delivery and return shipping. Other ways to score a discount include seasonal sales, third-party verification options, and cashback apps. In addition, they often have exclusive coupons for college students and military personnel.

Online Coupons

Online coupons, promo, discount, or coupon codes are digital or alphanumeric codes used during online shopping to receive discounts, special offers, or other promotions on products or services.

Visit popular coupon websites like RetailMeNot. These platforms aggregate coupon codes from various retailers and provide a searchable database of current discounts.

You can also check the official websites of the online retailers you plan to shop from. Some stores offer exclusive coupon codes and promotions directly on their websites, often in the “Promotions” or “Deals” section.

Many furniture stores offer online coupons to help draw customers into their stores and websites. These codes take a percentage or dollar amount off a customer’s total order, often appearing as “X off” on the final checkout page. They can be generated by the retailer’s email newsletter program or shared through websites that promote and distribute them.

Because large furniture can be expensive, furniture stores frequently offer financing options. These incentives help customers feel comfortable with the purchase and increase sales. Furniture stores also use other promotions to attract customers, such as free delivery or a buy one get one sale. These promotions are especially effective for attracting millennial shoppers.

The best furniture stores will strategically use online coupon programs to drive traffic. They’ll list their most desirable products and offer them at the right time to encourage purchases. However, it’s essential to ensure coupons don’t make a business lose money. Discounting can have long-term effects on profitability, and if a retailer offers discounts that are too generous or don’t reflect the product’s actual value, they may be sacrificing revenue in the future.

To avoid this, furniture stores can try to match competitors’ prices and offer a price match guarantee. In addition, they can host warehouse sales or clearance events to clear out older items and make room for new inventory.

Remember that coupon codes may have specific terms and conditions and may not always be available. Using online coupons responsibly and not sharing or using expired codes is also essential.

In-Store Coupons

Coupons are a big part of the furniture shopping experience for many customers, and that’s why many stores offer them. Besides incentivizing consumers to buy, coupons can also provide valuable information about buying habits and patterns. For example, a coupon may contain the customer’s name, address, and contact number, allowing a retailer to track purchases. The information provided by these coupons can be used to promote new products, services, and special promotions.

In-store coupons can be a great way to bring new shoppers into your store and keep existing customers coming back. Using suitable methods, you can ensure your in-store coupon strategy works for your business.

Always check the fine print when using in-store coupons to ensure you get a good deal. Look for details such as whether the coupon is a manufacturer’s or store coupon and the maximum purchase amount. You can also find out if the coupon can be combined with other discounts.

For those who prefer to shop online, reputable retailers build shipping costs into the price of each item. However, if the retailer offers free shipping, it’s essential to understand that this could add to your overall purchase cost. In addition, many e-newsletters or catalogs will have coupons that can be used at the checkout.

Subscribe to the newsletters of your favorite retailers. Many companies send out exclusive coupon codes and special offers to their subscribers. Make sure to check your email regularly for these deals.

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